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| Since 1989 Panorama of Russia has specialized in academic and reference publications from the Russian Federation and the Commonwealth of Independent States. |
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029311
Guseva, Alia Karty v Ruki: Zarozhdenie Rynka Bankovskikh Kart v Postsovetskoi Rossii
[ Cards in hand: The rise of the market for bank cards in postsoviet Russia]
Moscow: Vysshaia shkola ekonomiki, 2012
256 p
Hardcover. 14 x 21 cm
ISBN: 9785759809982
Language: RussianThis monograph studies the rise of the market for bank cards in postsoviet Russia in 1988-2008. The author analyzes two main problems which inevitably relate to this market: how to protect banks from losses from bad loans, and how to attract as many users of the cards as possible and maximize the number of card transactions. The author is a professor of the Higher School of Economics (Moscow).
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