Euphemisms and business discussion

Since 1989 Panorama of Russia has specialized in academic and reference publications from the Russian Federation and the Commonwealth of Independent States.

« Back

Print this page

PRICE

$ 15.00

026812
Potapova, N.M

Evfemizmy i Delovoi Diskurs

Kak Rabotaet Iazykovoi Mekhanizm Moshennichestva?

[ Euphemisms and business discussion : How does the mechanism of linguistic swindles function?]

Moscow: MAKS Press, 2009
135 p
pbk. 14 x 20 cm. Printing 150
ISBN: 9785317030728
Language: Russian

This book is a study in euphemisms, their linguistic characteristics and the mechanism of their use in public discourse, in particular in economic discourse. The author describes the characteristics of euphemism and the theory of euphemism. The book applies the theory to economic discourse, gives the specific features of business euphemisms. The appendix describes the history of the company Enron, which was accused of fraud. The firm used a variety of tricks, one of which was the use of euphemistic ambiguous wording. The author analyzes these cases. (0.175 kg.)

Subjects

» Economy / Business / Management » Economy and Social Reforms

» Language, Dictionaries and Linguistics » Learning and Teaching Russian, Interpreting

» Language, Dictionaries and Linguistics » Philology, Etymology and History of Language

Quick Search

books on sale
rare books

Search

Please note that searching in the Cyrillic version of the site is case sensitive.

This web site works best using Internet Explorer.